New International Brand for Bilbao Bizkaia
There has been known the new brand that will represent Bilbao and Bizkaia internationally. Finally the juror has decided to combine a logo with a motto that they had not been presented together. So that the motto will be " Bilbao Bizkaia Be Basque " and the red logo with the silhouette of the letter B, and the form on behalf of the building of the Museum Guggenheim.
Once the brand Bilbao Biscay remains registered with the new logo and the new motto, it will be Bilbao-Bizkaia´s image worldwide.